Preferred Employer Certification is an employer driven research, intervention, communication, branding, public relations, and celebration process to help companies identify and focus their response to specific and current business challenges, improve business results, and prepare for the future.

Whether a company is large or small, centralized or in multiple locations, product or service focused, or profit, non-profit, or government sector, the Certified Preferred Employer™ process provides a framework for organizational and individual performance improvement. A Certified Preferred Employer™:

• Identifies and measures employee preferences, expectations, and intents.
• Focuses the employer on evidence-based developmental and remedial solutions to improve employment relationships.
• Communicates to current and potential employees and communities the company commitment to increasingly becoming a better and better place where people can exercise their occupational purpose.
• Identifies and communicates employee goals, concerns, and needs back to employees in ways that increase employee and employer sense of community, commitment, and morale.
•  Integrates the employee “voice” into problem solving, cost management, and strategic thinking.
• Creates a vehicle to measure performance and productivity improvement, aligned and identified with company objectives.

Working closely with the employer, The Work Institute provides consulting and support for companies become a Certified Preferred Employer™

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